Best Practices

Social Media posts need to be accessible as well. Most of the practices learned for other applications will apply to social media posts as well. Best practices for making social media accessible include:

Include alternative text for every image.
If a video is linked or uploaded, include captions.
Don't use multiple, identical emojis in a row. Screenreaders will read them one at a time, and the repetition is annoying. Who wants to hear "Smile. Smile. Smile. Smile. Smile. Smile. Smile."?
Select a font that is easy to read, don't use all capital letters, and avoid jargon, slang, and special characters.
For hashtags, use what is referred to as camel case: capitalize the first letter of every word in the hashtag. Place the hashtag at the end.
Don't rely on color to convey meaning.
Provide high color contrast.
Take care to avoid using ableist language.

Reference Pages

Reference pages provided by Katie Sehl, Hootesuite.

Facebook:

Twitter:

YouTube:

LinkedIn:

LinkedIn Disability Answer Desk